Web Design & Copy — rachelglueck

Branding & Web Copy

Perro Surfero Hotel, Todos Santos, Mexico

Brand Messaging, Website Copy, Design, & Layout

For Perro Surfero I worked with the owner to clarify his ideal audience & develop brand messaging using StoryBrand as our guide. I designed and executed a website layout, conceptualized and wrote the brand messaging & web copy, and constructed the website on Squarespace. For the room descriptions, I incorporated a storytelling aspect using an archetype theme for each room.

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Kora Community Center

Web Copy & Development, Social Media, & Newsletters

Copy and content writing for Kora community center in El Pescadero, Mexico. Web design & copy, newsletters, social media ads, promotional fliers, and development of organizational systems.

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